New AI workforce automates end-to-end media workflows, eliminating manual data entry and reclaiming strategic time for sales and operations teams. NEW YORK, NY, UNITED STATES, January 5, 2026 ...

Vendor consolidation is reshaping the broadcast technology landscape as customers grow larger through mergers and ... Read ...

In the wake of Netflix revamping its senior advertising executive suite with the promotion of Amy Reinhard, replacing Jeremi Gorman, one analyst now believes there will be a major change with a core ...

It’s nearly impossible to accuse ad tech of being behind on automation. In fact, ad tech is now built on algorithms, all designed to maximize yield for buyers and sellers. Today, every impression has ...

“Ad Agents” is a column written by the agency-side of the digital media community. Daniel Davies is Director, US Ad Operations at agency trading desk Adnetik. For eons (at least as measured in online ...

Ad Ops, a.k.a advertising operations, is a world of its own. It involves tasks such as ad management, ad revenue optimisation, ad performance reporting, site management, and more; all directed towards ...

While an integral component of the AdTech industry, ad ops remains a rather confusing term. If you try to google it, you will find an entire set of definitions, some of which may be quite dissimilar.

In two recent interviews, Jarred Wilichinsky, Paramount’s SVP of ad operations, explained the story behind the Paramount ad experience. He discussed what it took to oversee three different properties’ ...

In the realm of digital advertising, managing investments across various media channels is essential. This process, known as ad operations, aims to meticulously measure, track, and optimize ...

Shashidhar Sharma, Head - Programmatic & Ad Operations at WPP Media, has moved on from WPP Media after a 5-year stint with ...