Consider the first equation defining a typical marketing communication effort. The sum is a predetermined result with little excitement and even less of a stunning impact and most likely a low or no ...

Today’s businesses rely on technology as a foundation, however, forward-thinking businesses view technology as a competitive differentiator. In fact, most businesses rely on many different systems to ...

Discover when outsourcing beats vertical integration in reducing costs and boosting efficiency. Learn which strategy aligns ...

Scott Hebert is the Americas Chief Revenue Officer for SYSPRO, a provider of industry-built enterprise resource planning (ERP) software. In the world of enterprise software, no system stands alone.

Janis Rose is the founder and CEO of Mailigen integrated marketing platform offering email, mobile and social media marketing. Through his leadership at Mailigen, he initiates innovative product ...

Janis Rose is the founder and CEO of Mailigen integrated marketing platform offering email, mobile and social media marketing. Through his leadership at Mailigen, he initiates innovative product ...

Is integration a viable approach for microelectromechanical systems (MEMS)? Should a MEMS project select the path of single-chip integration even if it requires additional time and risk? Perhaps ...