“We are pleased to report that our first quarter 2023 results were a bit above the high end of our adjusted EBITDA and revenue guidance ranges — and that more importantly, while both the macroeconomic ...

Amid a weaker advertising market, SiriusXM CEO Jennifer Witz pointed to positive signs that include an auto sales recovery and a podcast market adapting to anxiety among brand marketers to forecast an ...

Brands explored everything from absurdist humor to AI storytelling, from Super Bowl spectacles to low-fi stunts, in the first seven months of the year. Americans are shown an average of 4,000 ...

A report released today by digital media software firm DoubleVerify Holdings Ltd. warns that white-noise apps are being exploited in a growing trend of audio ad fraud. White-noise apps generate ...

Two in-store media companies, with grocery clients that include Kroger, Albertsons, Southeastern Grocers and more, are joining forces to create what they call the largest in-store retail media network ...

Super Hi-Fi, gaining recognition for its AI-powered radio offerings, has signed a partnership with iHeartMedia-owned digital and broadcast audio tech firm Triton Digital that integrate Triton’s audio ...

A massive ad fraud scheme exploited the booming audio ad market using spoofed traffic and residential proxies to mimic legitimate app activity at scale. Audio advertising is booming. With programmatic ...

Buying radio is often seen as a secondary adoption, securing just 9% of ad dollars, according to WARC. Many media insiders regard it as less effective in driving sales. However, new research indicates ...

While Madison Avenue seems focused on shiny new technologies, iHeartMedia is encouraging advertisers to get back to basics. Research conducted by Morning Consult and Advertiser Perceptions on behalf ...

Thanks to digital audio, according to eMarketer, the overall audio advertising market is set to expand. Consequently, marketers are expected to invest $17.6 billion (€16.2bn) in audio advertising this ...