Here we review three experiments conducted on consumer behavior and discuss how leveraging these studies can boost your startup’s performance. Startups are synonymous with innovation. In this fiercely ...

When biologists study cooperation in animals, they usually offer just a single task at a time. But what happens when animals can choose among several opportunities to work together? Biologists at ...

Bumble bees play, according to new research led by Queen Mary University of London published in Animal Behaviour. It is the first time that object play behavior has been shown in an insect, adding to ...

When only one cooperation device was available, almost all cooperation took place between two young males (left). When three or five devices were offered, cooperation became much more evenly ...