Wearing the wrong size bra is not only uncomfortable, it can cause a range of health problems. Research has shown that a lack of breast support often leads to breast pain, which is reported by 50% of ...

Consideration: Before you start, there are three things one must keep in mind regarding sizes, including sister sizes. The ...

Don't know your bra size? Join the club. There's a deep confusion over bra sizing and how to measure your bra size. While it shouldn't be complicated, it feels like lingerie shopping is an endless ...

Bra shopping is so complicated, in fact, that only a small percentage of shoppers walk out of the store with their true size, says Burke. And, unfortunately, when you’re not wearing the right bra size ...

For many people, bra shopping falls somewhere on the emotional scale between flat-out disappointing and totally traumatic, and the same could be said for the actual wearing of said bras. Many women ...

In a survey of women at the 2012 London Marathon, three-quarters said they have issues with how their sports bra fit. The results, which will be published in the Journal of Sports Sciences, come from ...

We may earn commission from links on this page, but we only recommend products we love. Promise. For whatever reason, buying a bra and figuring out your size is one of the most complicated processes ...

Bra and underwear company ThirdLove has announced the latest version of its Fit Finder online tool, which uses machine learning algorithms to help a customer find a perfect-fitting bra in under three ...