Walk through any major collector car auction and certain colors keep reappearing across decades and marques alike. These ...

Choosing a car's color feels like a simple decision, but researchers and marketers have spent decades studying why certain ...

The latest iSeeCars Color Study shows colorful cars are half as popular as they used to be, with grayscale colors moving from 60 percent to 80 percent of market share between 2004 and 2023. This study ...

Do you take resale value into account when shopping for a new vehicle? You're not the only one. But make and model aren't the only factors when it comes to figuring a used car's worth — so is color, ...

Forbes contributors publish independent expert analyses and insights. Michael Harley is a noted automotive industry expert and analyst. A recent study by iSeeCars.com reveals that the color of your ...

View post: 2011 Ford Mustang Shelby GT350 45th Anniversary Edition For Sale With 13,000 Miles Grays of various shades — white, black and gray itself — are dominant in the automotive colors landscape ...

Daud Gonzalez is a lifelong car enthusiast and automotive writer with a specialty in modified and race-ready rides. He spends most of his time modifying his cars and ruining them in the process. He is ...

The latest research has confirmed the influence of body color on the resale value of the car. The depreciation of a car depends on several factors. These include, first and foremost, the car's age, ...

When it comes to car colors, most Americans choose white, black, or anything in between, according to a recent analysis by iSeeCars.com. The study examined over 6.1 million vehicles on the road to ...

Bet you can't guess this year's most popular car color around the world! I—Damn. That quick huh? OK, yes. It's white, again. But for those of us tired of how monochromatic our roads have become ...

Vehicles in rarer colors such as yellow, orange and purple retain their value at a better rate than cars in traditionally dominant colors such as silver, black and white, auto research website ...

If it feels like you're seeing more white, gray, or two-tone cars on the road these days, it's not necessarily your imagination. Paints and coatings manufacturer PPG has released its 2021 automotive ...