Coca‑Cola’s AI Christmas ad led to pushback for the second consecutive year. The commercial’s creator fired back in defense of the controversial holiday spot. Coca-Cola released its 2025 holiday ad ...
The AI revolution is well underway, and as the world moves to try an keep up, there is headline after headline about mass layoffs related to the tech, and institutions sounding the alarm on AI’s ...
Hometown Coca-Cola has long been a marketing behemoth, from Super Bowl spots to its iconic holiday ads featuring Santa Claus and precocious polar bears. But Coca-Cola’s first advertisement was far ...
Coca-Cola is doubling down on AI. On Nov. 3, Coca-Cola released its latest “Holidays Are Coming” ads on YouTube, and for the second year in a row, some of them are generated with artificial ...
This year's Coca-Cola's AI ad-drop was supposed to be different. Different than last year's bashing, what with smoother tech. Different from last year's controversy, what with more consumer acceptance ...
Forbes contributors publish independent expert analyses and insights. I write about Corporate Reputation, Comms Strategy, and Marketing. Coca Cola launched a new AI-produced Christmas ad. Consumers ...