Burc Tanir is the CEO of Prisync, the pricing optimization software company helping e-commerce businesses apply smart data-driven pricing. Running a business can be challenging, especially when ...

Advanced Competitive Strategy builds on the insights of the RC Strategy course to expand beyond it, in both depth and breadth, with a particular focus on competitive advantage and dynamics. This ...

Learn how competitive analysis helps businesses uncover market opportunities, track competitors, identify industry trends, ...

Social media data is a gold mine of valuable insights that can guide strategies, bolster customer relations and inform competitive analysis. In this context, competitive analysis refers to evaluating ...

Competitive analysis is the process of analysing the strategy employed by competitors to stay ahead of them. It includes researching the competitors’ sales, products, SWOT (strengths, weaknesses, ...

Start a file on each of your competitors including advertising, promotional materials, and pricing strategies. Review these files periodically, determining how often they advertise, sponsor promotions ...

Managerial economics is no longer limited to understanding markets, costs, and pricing decisions. Businesses now operate in ...