Converting a long URL name into a short one. Also called "URL redirecting," there are free URL shortening services on the Web that take a long URL and convert it to a short one for publication on a ...

Since Twitter limits messages to 140 characters, users have quickly come to depend on “URL shorteners.” These free services take the long URLs for links that we find on the Web and shrink them to a ...

Most of us have clicked on a bit.ly or t.co link without a second thought, and these links are practically everywhere. These are known as link-shorteners, or URL-shorteners, and these services are ...

URL shorteners are very unlikely to run out of options due to the clever combination of math and resource management. The ...

NEW YORK — On the short-messaging service Twitter, space is at a premium: You’ve got 140 characters to make your point, and you probably don’t want to waste half of it on a super-sized link to your ...

Finding a way to climb up in PageRank without spending a ton of money is good for any small business. While URL shorteners have been around for many years, marketing experts say the manner in which ...

Other benefits to having your own custom short URL are things like consistent branding and increased link trust – no one likes clicking on random links, so knowing it comes from a trusted source goes ...

Web URLs can get really, really long and that, in turn, leads to all sorts of problems. The first problem is one of simple usability. URLs that are 50, 100, or even 200 characters in length will wrap ...