Video game companies like Ubisoft are embracing genAI to speed up development and pioneer new gameplay while navigating high ...

This article is part of AI Week. The question of what place AI could and should hold in the games industry is one of the hottest and most divisive topics at the moment. And judging by the posts we ...

In modern gaming, the use of generative AI has become a major point of contention between publishers and consumers. While many companies proudly adopted the technology and argued for its uses in game ...

Ali Mirsaidi is a partner at the international law firm Perkins Coie and a member of the firm's Digital Media, Entertainment, and Gaming practice group. This article is part of AI Week. Over the past ...

PlayStation leadership confirms AI will play a foundational role in Sony's future game development, creativity, and player ...

With projects like Donkey Kong 64 Recompiled, human programmers stake a claim on the art and science of retro game ...

David Gaider believes generative AI risks creating developers who don't understand the code or creative work they're ...

At GDC 2026, Google trumpeted Gemini-powered games, but the industry still hasn't found must-have uses to win over players and developers. David Lumb is a managing editor for the mobile team, covering ...

Long before artificial intelligence became a buzzword, long before generative models captured the world’s attention, and long before businesses began talking about “AI transformation,” the gaming ...

Much of the conversation around artificial intelligence (AI) in game development starts with the same question: Will AI replace developers? It’s an understandable concern, but it’s the wrong framing.

This voice experience is generated by AI. Learn more. This voice experience is generated by AI. Learn more. AI agents are moving games beyond scripted characters, enabling lifelike NPCs, emergent ...

The discussion began after players noticed an AI Generated Content Disclosure on the Steam page for Tomb Raider: Legacy of Atlantis. The disclosure states: AI-assisted tools were used during ...