Investopedia contributors come from a range of backgrounds, and over 25 years there have been thousands of expert writers and editors who have contributed. Erika Rasure is globally-recognized as a ...

This guide was reviewed by a Business News Daily editor to ensure it provides comprehensive and accurate information to aid your buying decision. In a business environment, company owners, managers, ...

Gamification was always just behaviorism dressed up in pixels and point systems. Why did we fall for it? It’s a thought that occurs to every video-game player at some point: What if the weird, ...

Opinions expressed by Entrepreneur contributors are their own. Gamification is turning a task into a game in order to motivate yourself to do it. The beauty of gamification is that the difficulty of a ...

Research shows 70% of business transformation efforts fail due to lack of engagement. My colleagues working at large legacy-era companies might estimate closer to 90%. Whatever the case, in an age ...

Whether consumers download a mobile app, respond to an email survey, or engage with a new brand at an event, they have come to crave (and expect) some sort of incentive or reward from nearly every ...