adexchanger

Behind The Data Cloud, The Basis Of Oracle’s ID Graph

Oracle 1.0 was more about databases than device graphs. But as Oracle methodically built out a Marketing and Data Cloud, that changed. For the latter, marrying data management platform BlueKai with ...

ID Graph Is a New Feature for Oracle’s Marketing Cloud This Spring

Oracle ID Graph claims to analyze channel identifiers and device-centric indicators to establish a single customer identity.
adtmag.com

Oracle Tackles Spatial and Graph Big Data Analytics

With nearly 20 years of experience working with spatial and graph data in its flagship relational database, Oracle Corp. is taking that expertise and putting it into a new Big Data tool. Oracle Big ...
adexchanger

Oracle Integrates BlueKai And ID Graph With CX Unity

Oracle wants to help marketers bridge the gap between the known and unknown. The company integrated the BlueKai data management platform (DMP) and ID graph with its customer data platform (CDP), it ...
SDxCentral

Oracle Faces Lawsuit for Selling Personal Data With ID Graph Product

Oracle is being served a class-action lawsuit on the grounds the cloud provider's regularly conducted business practices result in "deliberate and purposeful surveillance of the general population." ...
ZDNet

Oracle preps AI apps, next steps for data cloud

Roku TV vs Fire Stick Galaxy Buds 3 Pro vs Apple AirPods Pro 3 M5 MacBook Pro vs M4 MacBook Air Linux Mint vs Zorin OS 4 quick steps to make your Android phone run like new again How much RAM does ...

Oracle Announces New Release of MySQL Enterprise Monitor

ORACLE OPENWORLD -- Oracle (:) News Summary. Database professionals are increasing their use of MySQL to power business-critical ...