Window shopping of the future will be exactly that, with consumers able to make purchases from in front of the store, even after hours. Using 3D imaging technology, researchers in Germany are ...
Researchers want to make shopping trips a special experience in future by enabling passers-by to operate window displays with hand and facial gestures. Four cameras record the 3-D positions of ...
This release is available in German. A woman passing by the window display is captivated and asks her companion "Isn't the leather bag chic?" "Which one do you mean? There are so many of them." The ...
Consumers may enjoy window shopping, but like leafing through a fashion magazine, they seldom really stop and look closely. TBWA Hakuhodo received a brief from its client United Arrows Green Label ...
German researchers have given a new meaning to window shopping. At the IFA consumer electronics show in Berlin the Fraunhofer Heinrich Hertz Institute showed a prototype that lets shoppers learn more ...
Shopping is going high-tech. German footwear maker Adidas plans to begin installing touch-sensitive shopping walls in shops starting next year. Also shown at the CeBIT show: An interactive shop window ...
When a customer walks past a retailer’s storefront, there’s rarely something in the window that will surprise them. Customers are used to the constant novelty of online shopping, so a staid window ...
Are you a print subscriber? Activate your account. By Jon Springer - 20 hours 34 min ago By Garett Sloane - 23 hours 26 min ago By Ad Age Staff - 23 hours 51 min ago By Erika Wheless - 1 day ago By ...
German researchers have given a new meaning to window shopping. At the IFA consumer electronics show in Berlin the Fraunhofer Heinrich Hertz Institute showed a prototype that lets shoppers learn more ...
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