Is most modern fitness content missing the mark? Between pristine “what I eat in a day” videos and vlogs showing a “day in the life” of 4am risers, many people are left feeling alienated. But it’s the ...

Movement in any form is better for your health than not moving at all. And while many people don’t have an hour to spend in the gym each day, there are ways to weave a little exercise into your ...

Joe Wicks believes the way we approach New Year’s Day often sets people up to fail, with unrealistic expectations and too much pressure placed on immediate change. As fitness advice floods social ...

Broadcasting giant ITV is set to inject up to £3 million into The Body Coach app, the popular fitness platform created by TV personality and coach Joe Wicks. This strategic move, part of the ...

Joe Wicks (Courtesy: The Body Coach). Broadcasting giant ITV has agreed to invest up to £3m in The Body Coach fitness app created by TV star Joe Wicks. The investment, made through ITV AdVentures ...