A retail store requires comprehensive marketing planning, from determining the products being sold to how the in-store advertising materials will be displayed. Part of that planning is developing ...
Beyond just creating a good-looking store with aesthetically pleasing displays, retail store design is a well-thought-out strategy to set up a store in a certain way to optimize space and sales. The ...
With all the focus on e-commerce and websites, it’s easy to forget that online sales still only accounted for about 10 percent of all retail transactions last year, according to the U.S. Census Bureau ...
Retail TouchPoints (RTP), the top media group covering omnichannel retail, has unveiled a new and improved digital experience and expanded content initiative to better serve store designers and ...
The second weekend in January means only one thing for me. It’s NRF, retail’s “Big Show” in New York. Having attended for over three decades now, NRF is a pivotal moment in my retail calendar. It’s a ...
Ever walked into a big chain store and walked out with way more than you had planned to purchase? Big retailers certainly seem to know how to design their stores and create tempting displays to keep ...
“It was about finding the right people to work with that would elevate it, see the vision and understand,” said McGhee-Curtis in an interview with Retail TouchPoints. “Who better [to create this space ...
Ask any retail designer where the customer experience begins and you'll rarely hear "at the shopfront." It begins further ...
____Apple officially trademarked its store design last week, an endeavor the company has been pursuing since May 2010. After being rejected twice by the U.S. Patent and Trademark Office, which claimed ...
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