The term "mass customization" sounds like an oxymoron: mass production on the one hand vs. products tailor-made for individual tastes on the other. This conflict is telling--mass customization is very ...

As the day passes, customers continue to value their uniqueness. It, then, becomes even more crucial to design products to meet the unique needs of every individual. As the development of technology, ...

producing a customized product on demand for a specific, named customer after receipt of an actual order, and, producing it with the same efficiency as one would expect from a mass-produced product.

For all of McDonald’s dominance of the fast food scene, Burger King had it right years ago with the slogan, “Have it your way.” Custom products are becoming an increasingly important product strategy.

When we think of becoming Lean, in many ways, the ultimate process strategy to accomplish this is what is known as “Mass Customization”. This refers to production in batch sizes of one to meet ...

What do Mini Cooper, Dell Computers and the music provider Pandora.com have in common? They all give their users a customized buying experience. According to "Cracking the Code of Mass Customization," ...

For more than two decades, mass customization has been the future of manufacturing--and for some manufacturers it probably always will be. On the face of it, mass customization is a remarkably ...

Mass customization, where customers order clothing made to their own style tastes and measurements, has been proposed as one solution to overproduction. But the logistical challenges of tailoring ...

They say everything comes back into style eventually, and it looks like even the pre-Industrial Revolution tradition of custom-made goods has come around again, albeit in thoroughly modern fashion.

producing a customized product on demand for a specific, named customer after receipt of an actual order, and, producing it with the same efficiency as one would expect from a mass-produced product.