In 2021, I wrote about the urgent need to develop a better way to measure nonprofit effectiveness. Despite the best of intentions, the social sector struggles to gauge its true impact on the most ...

In 2004, the term “ESG” was officially coined with the publication of the UN Global Compact Initiative’s Who Cares Wins report. ESG is simply another way of measuring the centuries-old concept of ...

Influencer marketing is expected to reach a market size of $24 billion by the end of 2024, according to Statista. And it occupies a larger space in the marketing toolbox than ever before, with nearly ...

Forbes contributors publish independent expert analyses and insights. We help organizations achieve their impact vision. For more than 30 years, Robert Brown has been recognized as a leading economist ...

How can we account more fully for the impact of a faculty member’s research? There are of course the obligatory publications in respected journals with a high impact rating. Official awards from ...

This resource is part of our Exiled Media Toolkit, produced in partnership with the Network of Exiled Media Outlets (NEMO), and with the generous support of the Joyce Barnathan Emergency Fund for ...

In the race to harness the transformative power of generative AI, companies are betting big – but are they flying blind? As billions pour into gen AI initiatives, a stark reality emerges: enthusiasm ...

New environmental regulations coming into favour in the United States, Europe and soon in Canada as well will require many companies to be able to measure the environmental impact and carbon emissions ...

IMAX’s Abdul Rehman explains how the company is working to help streamers reduce churn and improve profits with better HDR video streams When you purchase through links on our site, we may earn an ...

The customer journey is complex, with consumers interacting across 20+ channels and exposed to 4,000-10,000 ads daily before making a purchase. This fragmented landscape challenges advertisers to ...

The Pentagon still lacks clear ways to measure if the organizations charged with innovation in the Department of Defense actually work. In 1964, the federal government funded 67 percent of research ...

In my role at the intersection of Native communities and philanthropy, I’ve had to navigate between two different value systems. My core values are Indigenous. I grew up in the Seattle urban Indian ...