We sit down with Mini's newest head of design, Holger Hampf, to discuss 25 years of Mini design in the US and where the brand is headed. Designing a car that appeals to the masses is challenging ...

An analyst offers her reasons for the iPad Mini's design. Apple was aiming at an eminently portable, light tablet, not a product with the latest and greatest display technology. Brooke Crothers writes ...

Mini is preparing to launch a slew of new models, most of which will be available as fully-electric vehicles. All of them will feature the BMW-owned brand’s new design language called Charismatic ...

BMW's latest iteration of the MINI Cooper showcases a fusion of classic design elements with modern electric technology, staying true to its roots while paving the way for an all-electric future. In a ...

See more of our trusted coverage when you search. Prefer Newsweek on Google to see more of our trusted coverage when you search. MINI is known for building wild concepts. Just last year it introduced ...

It’s not that the Mini brand wants to reinvent the wheel. Except that maybe it does. It’s even reinventing the circle. “Charismatic Simplicity” is what the brand has termed its new design language, ...

Add The Drive (opens in a new tab) More information Adding us as a Preferred Source in Google by using this link indicates that you would like to see more of our content in Google News results Thomas ...

In the last few years MINI launched a number of new models in order to fill every possible niche available on the market. That is only the beginning, as the future UKL platform will be the starting ...

It’s no secret that 3D printing has already cracked its way into the automotive industry. Product managers use rapid prototyping—as they call it—to test parts during the development process for new ...

In the epitome of teasing a vehicle release, BMW didn’t release actual sketches of its upcoming electric Mini. Instead, it released today design sketches of features that will be in the production ...