People with synesthesia--whose senses blend together--are providing valuable clues to understanding the organization and functions of the brain When Matthew Blakeslee shapes hamburger patties with his ...

The brain often blurs the senses – a fact that marketers often use in the design of food packaging. And AIs appear to do the same. What is the flavour of a pink sphere? And what is the sound of a ...

There are hundreds of thousands of distinct colors and shapes that a person can distinguish visually, but how does the brain process all of this information? Scientists previously believed that the ...

The brain often blurs the senses – a fact that marketers often use in the design of food packaging. And AIs appear to do the same. Such questions may sound ridiculous, but a huge body of literature ...