As a result, PR for small businesses is not only a promotional tool; it is also one of the most effective ways to build trust, reputation, and brand value. Through the right storytelling, strategic ...

Public relations professionals reveal what PR crises from 2025 will be talked about for years to come, and which ones are ...

Public relations (PR) has become one of the most powerful strategies for brands to build trust, improve public perceptions and handle crises. Startups can benefit just as much. Embracing PR as part of ...

New York native and nomad by choice—Emily is a marketing & PR pro, now the founder of the award-winning R Public Relations, New York. In hospitality, public relations is all about creating strategic ...

Mass e-mailing your press release in hopes that it will be covered by hundreds of media outlets, just won’t cut it anymore. Many times, you’ll reach a journalist who doesn’t cover news related to your ...