The SWOT analysis has long been the backbone of strategic planning since Stanford management professor Albert Humphrey developed it as part of a research project in the 1960s. He proposed it as a way ...

A SWOT analysis is a tool that businesses can use to determine their strengths, weaknesses, opportunities and threats. Financial institutions can particularly benefit from a SWOT analysis because it ...

We all roll our eyes at the mention of a SWOT (Strengths, Opportunities, Weaknesses, and Threats) analysis. But SWOT is such a great way of organizing your group’s thoughts around what’s going well, ...

SWOT is an acronym that stands for Strengths, Weaknesses, Opportunities, and Threats. You can think of your strengths and weaknesses as internal factors that are present right now. Opportunities and ...

What if there was an analysis tool that helped to shine a spotlight on all the critical aspects of a company’s situation so that an intelligent, focused direct mail program can be developed? There is: ...