We fully decrypted SearchGuard, the anti-bot system protecting Google Search. Here's exactly how Google tells humans and bots apart.

“Google argued that ‘SerpApi’s business model is parasitic,’ and that it ‘appropriates the output of other services that have made substantial investments to generate it.’” On December 19, Google LLC ...

On Friday, Google announced it had filed a lawsuit (PDF) against SerpApi for scraping the Google search results. Google alleges that SerpApi is running an "unlawful" operation that bypasses Google’s ...

SerpAPI said it will “vigorously defend” itself after being sued by Reddit for allegedly scraping and reselling data from the platform via Google Search results. The response. SerpAPI called Reddit’s ...

AUSTIN, TX, December 2, 2025 (EZ Newswire) -- SerpApi, opens new tab, based in the U.S., delivers instant organized data from public search results; it claims free access to this information which ...

Reddit is taking four data-scraping companies to court – including AI search engine Perplexity and SEO data firm SerpApi – accusing them of illegally using its content via Google search results. The ...

It feels premature to talk about the “good old days” of search engine optimization. But as anyone who has performed a search recently knows all too well, things aren’t what they used to be. Gone are ...

In the world of tech, data is the new gold. There’s even a fierce legal battleground around how companies “mine” it. Last Friday, Google escalated these tensions by filing a federal lawsuit against ...

Google has filed a lawsuit to protect its search results, targeting a firm called SerpApi that has turned Google’s 10 blue links into a business. According to Google, SerpApi ignores established law ...

Earlier we reported that ChatGPT from OpenAI seems to be using parts of Google search results for its answers (kudos to the SEO community for spotting it first). Well, according to The Information, ...