PROVIDENCE, R.I. (WPRI) — Contrary to popular belief, Christmas Tree Shops does not sell Christmas trees. That is why the retailer is rebranding itself with a logo and name that veers away from the ...
As night follows day, cries of “historical erasure” go up across the land when pro-Confederacy monuments come down. The complaints are almost always wrong. Most of the toppled statues, markers and ...
The decision for a brand to change its logo requires careful thought. After all, it's this visual image of the brand that stays in customers' minds. Change that visual too dramatically or alter it in ...
The image, a Christmas tree entwined with a big red ribbon, is simple. It is the logo of the Quad-City Arts Festival of Trees, the community's annual holiday extravaganza. The 11-day event begins ...