Campaign text messages could soon get more effective — and annoying

Taught to sound like a candidate, bots are engaging voters with personalized text messages, making AI-generated texting ...

How To Use AI For Brainstorming That Goes Beyond Generic Ideas

AI is a powerful brainstorming tool when used correctly. Here's how to write better prompts and refine ideas more effectively ...
IEEE

Sentiment Analysis Using Machine Learning: A Comprehensive Study

Abstract: In today's digital landscape, understanding consumer emotions is vital for businesses aiming to improve their products, services, and marketing strategies. Sentiment analysis, also known as ...

Why marketing mix modeling is still hard to get right

Open-source tools have made MMM more accessible, but reliable results still depend on clean data, thoughtful modeling, and ...
IEEE

ACIR-MACL: Effective Multimodal Sentiment Analysis via Attention-Based Causal Intervention Regularization and Multi-Aspect Contrastive Learning

Abstract: Multimodal Sentiment Analysis (MSA), which involves interpreting sentiment from language, vision, and acoustics, is a challenging task. While existing models have achieved considerable ...
Polygon

5 things that the Steam Machine can do that the PS5 can't

Valve is taking a big leap into gaming hardware with the Steam Machine. The mini PC is the closest thing we’ll probably ever get to a proper Valve video game console. It’s a plug-and-play gaming ...