This year, FIFA is providing an AI agent that any team can use. Is it enough to level the playing field or will future ...

The MIT Sports Lab helped develop a tool referees used to make clutch calls at the last World Cup, but their ongoing work ...

Human annotators in Brazil, Cambodia, and the Philippines are tracking every movement in the football tournament for teams, ...

With 75 goals, a record number of opening-round draws and several shock results, the first 24 matches of World Cup 2026 have offered a glimpse into a tournament | Football News ...

USC created a job that did not exist anywhere in college football. The Trojans, fresh off signing the nation's No. 1 recruiting class in the 2026 cycle, are promoting Conor McQuiston, director of ...

A domestic abuse survivor says she fears people are "using football as an excuse" for the crime ahead of the World Cup. Katy Longhurst, from near Maidstone in Kent, who created a software called Ask ...

At the 2026 World Cup draw, FIFA Peace Prize recipient and U.S. President Donald Trump announced that the game should really be called “football.” “There’s no question about it. We have to come up ...

A week ago, the Cowboys added two new people to their analytics department. Nick Fullerton and Vincent Etherton were both brought in as strategic football fellows, effectively a summer internship ...

The Iowa State Cyclones are just a few months away from the 2026 season, and hype has never been this high for a program in need of success. After building up into being a dominant team over the past ...

The Jets are expanding their reliance on automation well beyond Madden ratings. Via Rob Schaefer of Sports Business Journal, the Jets have fully embraced AI. The effort has crystallized under Iwao ...

As it turns out, the Browns aren’t the Cleveland-based sports team having the most warped obsession with analytics. Cavaliers coach Kenny Atkinson, whose team trails the Knicks 3-0 in the NBA’s ...