Managing search marketing in 2026 feels less like pulling levers and more like steering a ship. The manual controls we relied ...

Learn how AI content optimization helps your website get cited by ChatGPT, Perplexity, and Google AI Overviews.

As search shifts to AI-driven answers, YouTube is becoming key source material. Brands that underinvest in video risk losing ...

The search engine optimization discipline that has guided web marketing efforts for more than two decades is now being disrupted by generative artificial intelligence systems that deliver direct ...

If you’ve been following the buzz around Generative Engine Optimization, or “GEO,” you’ve probably seen some wild claims. But the future of search marketing isn’t about abandoning SEO for something ...

AI is changing the way we search — and transforming the practice of search engine optimization. Brands want to ensure they're visible in AI searches and that they're accurately represented. Experts ...

AI is changing the nature of search and rewriting the rules for brands. It has spawned a cottage industry of AI search experts, though skeptics warn of overpromising. This story is one of a five-part ...

GEO, AIO, SEO—the acronym to describe this new marketing era is still up for debate. Regardless of whether you and your team call it generative engine optimization, artificial intelligence ...

NEW YORK, NY, November 6, 2025 (EZ Newswire) -- Generative Engine Optimization (GEO) is a digital marketing discipline focused on optimizing content and online presence for visibility in AI-powered ...

The moment Mack McConnell knew everything about search had changed came last summer at the Paris Olympics. His parents, independently and without prompting, had both turned to ChatGPT to plan their ...

SEO plays a role in Automattic’s counterclaim against WP Engine. The legal document mentions search engine optimization six times and SEO once as part of counterclaims asserting that WP Engine ...